« Pushing Prospects through the Pipeline | Main | BtoB Online Goes Interactive with the Lead Generation Guide 2008 »

Keywords, content and tag clouds

Have you seen or heard of tag clouds, yet never been too sure what they are or why they're on so many sites? Have you ever want to see what your website or blog would look like with a tag cloud? I was curious about tag clouds myself - so I did a little research and created a few tag clouds to share on this site.

According to Wikipedia, tag clouds are "...visual depictions of user-generated tags, or simply the word content of a site, used typically to describe the content of web sites." Flikr, the photo sharing site, was the first high-profile website to use tag clouds, while the origins of tag clouds can be traced back to Douglas Coupland's 1995 Microserfs.

The first site I found was TagCrowd. TagCrowd is a web service that allows you to use their technology to create a tag cloud for any website, grouping of text, or uploaded file. I went to the site and created a tag cloud for this website, and (after a little tweaking on my part to remove some irrelevant words such as "comes" and "permalink," was rewarded with this nifty visualization of the content on this site:

created at TagCrowd.com

Tag Cloud Generator is a free site that lets you create and customize your own tag clouds by adding specific tags, changing the font/background color and the size and alignment of your tags. I like this site - it was easy to use, didn't require that I register, and created a visually appealing cloud tag for this site:

MakeCloud is another free service that lets you create a tag cloud from any RSS Feed or website.

tag cloud

The cloud created using MakeCloud doesn't have the same formatting as the Tag Crowd option, but it still expresses the site content visually, and, while there are fewer tags, I thought that most included were highly relevant to the content on this site.

I also made a really neat looking tag cloud using Wordle - you can view it in their gallery here. Wordle images are licensed under a Creative Commons Attribution license, and can be used for any purposes. Keep in mind that if you use a Wordle image on your website or blog however, you must attribute it to Creative Commons.

I found yet another cool site in ZoomClouds. After an easy sign-up process, I was able to create and customize a tag cloud for the Accelerating IT Sales RSS Feed. Unfortunately, I was unable to get the cloud to preview in this post after pasting in the code, so I'm unable to show you the ZoomCloud output, which was pretty cool. You can check it out on their website here.

If you're interested in learning more about all of the different kinds of tag clouds you can make, check out this highly information article from Smashing Magazine, Tag Clouds Gallery: Examples And Good Practices. I had no idea that so much went into tag clouds, or that there were so many kinds of tag clouds that one could choose to put on their site until I read this article.

Tag clouds are an interesting way to quickly scan a site to figure out if its content is relevant to your needs. You can use tag clouds to search for topical information without having to come up with specific search terms on your own. Personally, I find tag clouds to be helpful, especially when I'm doing research this this blog. Since I write about so many different topics (social media, lead generation, IT Sales, multimedia content, etc), I don't always know what I'm looking for when I set out to find ideas for new blog posts.

Post a comment

(If you haven't left a comment here before, you may need to be approved by the site owner before your comment will appear. Until then, it won't appear on the entry. Thanks for waiting.)